In this video, I’m joined by fellow Youtube and SEO guru Ruan Marinho, who’s gonna show you a hidden SEO hack that he’s used on many small businesses that will help your website shoot to the top of the search engine results pages.
This SEO hack is easy to use and can have a big impact on your website’s traffic and ranking. Watch this video to learn how to use this secret weapon to boost your website’s visibility and get more leads from your search engine optimization (SEO) efforts!
Thank you to Ruan Marinho for being a part of this video! Check out his channel at:
🎬 *Register for the FREE On-demand video masterclass training, “The Automated Clients-on-Demand Website Blueprint for Service Businesses” Just go to:*
🤑 *Need website hosting? Grab my exclusive affiliate discount and save 65% off normal hosting price: *
This dental implant company shot to the Number one spot in Google for a very Important search term by using one key Page and one simple super underutilized Strategy and this moving company that Used the same strategy more than doubled Their website traffic as a result and it Can work for your business too so Getting your website to the top of Google searches is almost always a slow Paced game of creating endless blog Posts and optimizing your home page and Service Pages slightly better than your Competitors even though they're all Doing the exact same things which is why Whenever I hear about something outside That standard Playbook I get really Excited because it's an edge that you Can use that your competition doesn't Even know about yet and this strategy Doesn't require you to keep churning out Content week after week in fact it's a Commonly overlooked page you just have To create once it gets a ton of searches And it can also increase your conversion Rates too in fact this strategy held Helped this moving company increase Their conversions by 514 percent but Almost nobody capitalizes on that Potential including your competition so If you watch and Implement all of this You'll have a serious competitive Advantage over them now this isn't my Strategy I just discovered it from SEO
Genius Ruan Merino uh Ruan is a fellow YouTuber and founder of the SEO agency Develomer and I originally just wanted To talk to him about the latest greatest SEO strategies for 2023 but then the Conversation took a turn for the Interesting a few minutes in when I Asked him so what's one thing that you Did for a specific client to help them Rank there's a website that we work with It's called Implant Center of Miami and It outranks every website in that area By far in Miami but what we did was we Called every single dental office in That area and asked them what the price Was for a dental implant and once we Started getting this data we started to Do some averages so patients when they Go to that website they can see our Research here here's the average price For an implant here's the low price Here's the high price and then here's The conversion kicker here's our price So step one is pretty simple you just Need to do some research into your Competitors pricing so you can address Your customers pricing questions fully Because fully does not mean just sharing Your prices because if you were to stop There they'll still be like okay so That's what you charge but what about Everybody else and the goal here is Really to ideally eliminate the need for Them to keep looking at all and you can
Present this information any way that Makes sense for you you can show it in Three simple columns where you show the High end median price and low end or you Could create a more elaborate graph Showing where everyone fits in those are Just a few options so you'd also want to Spend some time talking about what Factors into how much a business like Yours charges and just like Ruan said The kicker is when you show them your Pricing and where it fits into the Larger picture but I know you might have Some concerns about revealing your Pricing things like our prices are Custom we can't just list them out and That's fair but you can still talk about Your pricing in ballpark ranges or Starting at prices or maybe this sounds Familiar a lot of the times with our Clients a lot of them will be hesitant To add price because they will tell us We don't want a competitor steering our Pricing well the reality is a competitor Can call you and find out your pricing Very fast so if they really want to know Your pricing they will know getting that Price information and using that Research and telling visitors how you Got to that research Google's gonna love It because of their helpful content Update time out so let's talk for one Quick sec about Google's brand new Helpful content algorithm update it's
All about delivering more original Helpful content written by People for People in search results so how does Creating this type of well-researched Pricing page Play Into The Helpful Content update I ultimately think as Long as you can provide something that Somebody is not providing on the website It's going to help you with SEO same Thing with like a YouTube video is Somebody going to click a Mr Beast video Or are they going to click a plane video They know with Mr Beast it has effort They went above and beyond where on the Other Spectrum they're just doing the Same thing everybody else is doing so It's not really worth their time anytime Where you can do something where you're Getting some comparative analysis or Some data that goes further than just Writing a page on your website and Presenting that to the user we found it It skyrockets your SEO performance and It skyrockets your conversion rate we Found this works with plumbing HVAC Dental really anything where customers Are price conscious which is every Business right and so think about it Another spin we worked with a plumber in Dallas and what we did was we found the Top 10 Leak Detection prices in Dallas Automatically that page started ranking Well for Dallas Leak Detection the money Keyword because the research was further
Than just writing a page about leak Detection and once you've got that deep Pricing research done it's time for step Two selling your value even though you Might be the best value and you might be The best person to do the job and you Think that your team is great the Visitor really doesn't care there really Worried about the best value for them so Explaining why you're the best value for Them is really critical you may be the Lowest price or the highest but there's A 99 chance you fall somewhere in the Middle whether it be on the lower end or The higher end so if you're on the low End great let them know why that's the Best value maybe it's the kind of thing Where you still deliver everything they Need at that price there's no real need To pay more or if you're on the high end Sell that as a benefit right something Like you could spend less on your new Fence but you'll probably need to Replace it in two years or you could Spend less on your haircut but do you Really want to chance this okay now it's Time for step three where you want to Add a really important section to your Pricing page frequently asked questions And this is a work in progress so listen To your customers phone calls and keep Updating your own website to make sure That you address that because if they Can't find an answer to something like
That they're going to look at a Competitor's website yep research shows That 6 six percent of the most Successful pricing Pages include a Dedicated FAQ section under the pricing Info the goal here is just to Proactively answer any major question They may have when they're in that Pricing things outstage and if you play Your cards right you can use this Section to differentiate yourself from Your competition too for instance maybe You do something differently or you Include something that most of your Competition doesn't if you're doing SEO And you're somebody's coming on your Website they don't know who you are make Sure you are giving them every single Possible piece of information that's Designed nice and clean great point so How do you recommend designing a pricing Page like we're talking about so that it Can lean into that new Google Update I Think the presentation of it is really Important I like to do blocks Um and very very simple blocks of Information people generally like to Read in blocks or bullets that's Generally an easier way and then I like To put the price really big Um in different color so if you go to Ctmovingandstorage.com and you go to Their pricing page it's an excellent Example of that you don't want a page
That has too much information design can Help you kind of alleviate this stuffed Information do that and you're pretty Much guaranteed a much more significant Amount of performance to your SEO pages And of course no page is truly SEO Friendly until you factor in things like Your keywords how you name your page in A few other checklist items so if you Click right here I'll show you the Simple things you'll need to do to Finish off this page as well as any Other page on your site you want to rank In Google searches so click right here And I'll show you everything you need to Do see you there
Take Some Time To Get Internet Marketing Tips
All internet marketers want to see their business succeed. However, not all marketing scenarios are the same. In order to know what contributes to your success, you need to learn as much as you can and try different methods. The following article will give you some advice on improving your internet business.
A great way to keep people coming back to your website and to keep your name fresh in their minds, is to have a newsletter. Let your customers and clients opt in to a weekly or biweekly newsletter and you’ll have a great marketing opportunity on your hands. You can use these newsletters to advertise sales, giveaways, new products or any type of information that you feel would be valuable to them.
Creating a multi-sensory experience with your online properties is the key to successful internet marketing. Incorporate either an interactive space on your website, an audio option, a video option or all of the above. This will help visitors to your online properties experience your brand more fully and remember you above competitors.
Ensure that your customers will return for future purchases by only offering quality products. Talk to people who own the products already, or buy them to try on your own. A sincere recommendation will go a long way and it will keep the customers returning to make purchases in the future.
If your product requires explanation or is complex, offer a tutorial on your website. This can be in the form of a video or a text explanation on the types of things that you would like to clarify about what you are offering. Allow visitors on your site to pose questions and then promptly provide clear answers.
There is so much to learn about how to succeed in internet marketing. Do not be discouraged if something does not work out for you. You need to be patient and try different methods. Learn as much as you can and learn from your errors. If you keep seeking ways to improve, you will achieve success.
