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This retailer nearly doubled their Online Revenue with this one simple Trick the FSA Store is an e-commerce Company that serves customers who have a Flexible spending account for healthcare Products there are 35 million Americans Within FSA but the FSA storees landing Page had so many options and Subcategories it could be really tough To Navigate so they found a way to simplify Their page and really streamline the User experience and soon enough they Were enjoying a 54% increase in RPV so How did they do it with a simple tool Called AB testing basically they tested Two versions of their landing page Head-to-head and determined which one Customers responded to the most AB Testing is something a business of Really any size can Implement to Increase engagement sales clickthrough Rates really any metric you want in my Latest video I'll show you how truly Simple it really is to set up an AB test Why you should be testing constantly and The common mistakes to avoid go check it Out